The 'Gigantic Whatnot' Who Became 'Classic Kitsch': The Many Lives of King Kong

When the new movie Kong: Skull Island arrives in theaters on Friday, more than eight decades will have passed since King Kong introduced the world to a creature TIME described in 1933 as a "gigantic whatnot resembling an ape, 50 feet tall, equipped with large teeth and a thunderous snarl." (His fur, the story noted, was made of 30 bearskins.) The whole concept of the film could have produced something entirely ridiculous, the magazine observed back then as well as in future stories about the franchise, but somehow it worked — thanks to some Hollywood alchemy that filmmakers are hoping to recapture once again.

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